Pricing leaks
Margin slipping on enterprise deals, no one sure why.
Discovery Session
Bring one sharp problem or ten. Leave with a working prototype for the sharpest one, a ranked plan for the rest, and IP you keep either way.
How a session runs
Many problems in. One ships.
We map every problem on the table, rank them by bet size × confidence × time-to-value, and leave you with a working prototype for the top one — and a ranked plan for the rest.
What teams come in with
The problem spaces we’ve run discoveries on.
Churn surfaces
Health scores that don't predict cancellation.
Onboarding drop-off
Users activate, then vanish before value.
Ops that should be agents
A weekly human-run report that should be a trigger.
Recommendation gaps
Catalog big enough to rank, no ranker running.
Trial conversion
Signups fine, paid conversion broken.
Dashboard-to-action gaps
Seeing the problem isn't fixing it.
Internal-tool sprawl
Ten internal tools doing one job badly.
HOW THREE DAYS RUN
Three days, not three weeks.
DAY 1 / 3
0.0H ELAPSED
0.0H ELAPSED
NOW
DAY 01
Map the board
every problem, root causes, cost of not-solving
pricing
retention
ops
reco
trials
support
DAY 02
Rank by bet
bet × confidence × time-to-value · one winner
01pricing0
02reco0
03onboarding0
04retention0
05ops0
DAY 03
Ship the sim
working code on your data · plan for the rest
$ meridant run --on=your-data
→ pricing-agent v0.1
rows: 12,408 · cohorts: 6
✓ margin lift +4.2%
✓ conversion +1.1%
artifact → ./pricing-agent
72 hours · map → rank → ship● LIVE
What teams have walked out with
Worked examples, not slideware.
Came in with 4 problems. Shipped the service-bay one.
Ranking showed service-bay utilisation was a 6-week bet projecting +22% throughput across their nationwide network. Retention was a 4-month bet with 40% confidence. They shipped utilisation first. Retention work started once the first agent was paying its own bill.
Came in thinking it was onboarding. Discovery proved it was activation.
Day 2 data told us trial users activated fine — they just didn't come back. We built the re-engagement agent instead of redesigning the sign-up. 10× lift in paid conversion.
Who walks out with what
The exchange, plainly.
You walk out with
- A working prototype
- A fixed-price scope doc
- A ranked problem list
- A decision memo for your board
- All IP & artifacts — code, diagrams, decks
We walk out with
- A go / no-go read on whether we build for you
- Nothing else
Two ways to run a session
Fixed price. Nothing hidden.
$25K· 3 days
One problem shipped
The sharpest problem becomes a working prototype. The rest get scoped into a written plan.
Start with this$50K· 2 weeks
Two problems, one handoff
Two prototypes, a prioritized build plan, and a signed SOW ready to continue.
Start with thisMinimum $500K ARR to engage. Our calibrated cut-off.
Who should be in the room
Decision-makers, not deputies.
CMOCROProduct leadershipDesign leadershipEngineering leadership
Questions we get a lot
The things people check before booking.
What if we only have one problem?
Perfect. That's the $25K session. You walk out with it shipped.
What if we have ten?
We rank ruthlessly and ship the sharpest. The others get a plan, not a prototype.
What if you discover the problem isn't worth solving?
We tell you. You keep the $25K worth of artifacts and walk away. We'd rather lose the build than ship the wrong thing.
Is the prototype production-usable?
It runs on your data. It's not hardened — you can see the shape of the production version, not deploy it.
What's the IP arrangement?
You own everything. Code, diagrams, the scope doc. If we don't work together after, you lose nothing.
Start the conversation
You’ll get a straight read on whether we can solve your problem, how long it takes, and roughly what it costs. If we’re not the right team, we say so on the call — and usually point you to who is.
- A founder on the call.
- No deck. No sales theatre. No junior AE.
- Written summary within one business day.
- NDA on request, before we dig into anything sensitive.